- DAX gets Idobi as integration deal goes live
Digital audio advertising company DAX has signed an exclusive deal with internet radio network idobi. The agreement puts idobi’s live audio streaming inventory into DAX’ U.S. digital audio marketplace. Continue Reading → [TheTopNews] Read More.35 mins ago - Netflix/iHeart expand podcast partnership with celebrity soaked shows
Star-driven iHeartMedia podcasts are at the center of the company's existing partnership with Netflix as the two companies expand the repertoire of their alliance. Continue Reading → [TheTopNews] Read More.20 hours ago - Fox acquires Roku streaming platform
Media giant Fox Corporation has acquired digital entertainment platform and streaming enabler Roku. The acquisition cost i reported to be $22 billion, or $126 per share. That valuation is a 34% premium over Roku’s cloning stock price at deal time.… Continue Reading → [TheTopNews] Read More.20 hours ago - Updating podcast discovery strategy
Roger Nairn (Founder, Jar Podcast Solutions) and Tom Webster (Partner, Sounds Profitable) are collaborating on a new podcast research study — The Podcast Discovery Playbook (sponsored by Jar.) “A lot of podcast launch advice still sounds like it was written… Continue Reading → [TheTopNews] Read More.4 days ago - Spotify redefines a podcast play
Audio juggernaut Spotify has introduced a new definition of a podcast “play,” assigning a time-based metric which will likely reduce total play counts in Spotify’s lens while delivering a more accurate report of consumption to prospective advertisers. Going forward, Spotify’s… Continue Reading → [TheTopNews] Read More.4 days ago





