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- Time for Your “AI or Human?” Radio Announcement Quiz
It is still difficult to qualify just how widely adopted AI voice use is across the radio industry. We have come across quite a few implementations for services such as weather forecasts, particularly in smaller markets. On the other end of the spectrum is iHeartMedia’s recent “guaranteed human” pledge. A study from 2024 found that about one in five radio listeners think they’ve heard AI-generated content on the air. It’d be fascinating to see results today. That said, with it being three years since the first wave of radio adoption of synthetic voices began, would you be able to even tell the difference if you heard AI on the air? A recent study conducted by the University of Mississippi’s Jordan Center for Journalism Advocacy and Innovation inspired Radio World contributor and friend Dan Slentz to send us six underwriting announcements he produced for 105.9 WDOG(LP) in New Philadelphia, Ohio. Slentz serves as the station’s consultant. The rock-formatted community station airs four underwriting announcements per hour, from the hours of 6 a.m. through midnight. That could, if “The Rock Dog’s” inventory is filled, total a maximum of 72 spots per day. “Sometimes getting a different voice in the mix is difficult,” Slentz said. [Related: “What Happens When AI Shows Up on Your Station’s Social Media?”] So, to enhance the station’s narrators, he has experimented with low-cost or free AI voice resources. Most recently, Slentz has used the free AI voice generator offered by QuillBot, which advertises speech that sounds “natural, expressive and human-like.” Below are six different MP3s of WDOG underwriting announcements. Three are recorded by humans. The other three are from AI. Listen to them first, and then we’ll reveal their sources. Human or AI? Bear Carpet One Floor & Home in Sugarcreek, Ohio Berner Trucking in Dover, Ohio Better Banner Printing in New Philadelphia, Ohio Dover Flea Market in Dover, Ohio Dundee Marketplace in Dover, Ohio Michael’s Restaurant in New Philadelphia, Ohio Radio World’s performance Before we reveal the answers — as Professor Slentz, also an adjunct instructor at John Carroll University, informed me — yours truly would have failed this test if it were being graded on an academic scale. I had guessed that Berner Trucking, Better Banner and Dover Flea Market were AI. Just two of my six guesses were correct! Answers revealed Human: 3, 4 and 6 AI: 1, 2 and 5 The… [TheTopNews] Read More.11 hours ago - Astros rival causing plenty of chaos at World Baseball Classic
A strange admission from one Seattle star. [TheTopNews] Read More.11 hours ago - Adobe Settles With U.S. Over Hard-to-Cancel Subscriptions
The maker of Photoshop agreed to pay $75 million to the government, which had accused it of hiding details of expensive fees. [TheTopNews] Read More.11 hours ago - NFL discussing media deal with Paramount that could mean CBS pays an extra $1 bi...
The NFL is discussing getting rid of its 2029-30 opt-out clause in exchange for an increase on TV rights that could push CBS to pay more than $3 billion a year. [TheTopNews] Read More.12 hours ago - Onalaska declares snow emergency
Ahead of the winter storm, the City of Onalaska is declaring a Snow Emergency beginning early Sunday morning. It starts at 1 am on Sunday, March 15 and lasts until Tuesday, March 17 at 8 am. This allows the city to clear all its streets efficiently as the snow piles up. The declaration said that during the snow emergency, alternate side parking rules will be enforced. It said: Between 1:00 am and 8:00 am each morning of the snow emergency, vehicles can only park on: -Even-numbered sides of the street on days with an even calendar date; and -Odd-numbered sides of the street on days with an odd calendar date. They use the example of Sunday, March 15th, between 1-8 am, vehicles must be parked on the odd-numbered side of the street. Failing to do so can result in either a ticket or a tow, or both. The ticket for violating alternate side parking in a snow emergency in Onalaska is $50. The post Onalaska declares snow emergency appeared first on WIZM 92.3FM 106.7FM 1410AM. [TheTopNews] Read More.12 hours ago
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It is still difficult to qualify just how widely adopted AI voice use is across the radio industry. We have come across quite a few implementations for services such as weather forecasts, particularly in smaller markets. On the other end of the spectrum is iHeartMedia’s recent “guaranteed human” pledge. A study from 2024 found that about one in five radio listeners think they’ve heard AI-generated content on the air. It’d be fascinating to see results today. That said, with it being three years since the first wave of radio adoption of synthetic voices began, would you be able to even tell the difference if you heard AI on the air? A recent study conducted by the University of Mississippi’s Jordan Center for Journalism Advocacy and Innovation inspired Radio World contributor and friend Dan Slentz to send us six underwriting announcements he produced for 105.9 WDOG(LP) in New Philadelphia, Ohio. Slentz serves as the station’s consultant. The rock-formatted community station airs four underwriting announcements per hour, from the hours of 6 a.m. through midnight. That could, if “The Rock Dog’s” inventory is filled, total a maximum of 72 spots per day. “Sometimes getting a different voice in the mix is difficult,” Slentz said. [Related: “What Happens When AI Shows Up on Your Station’s Social Media?”] So, to enhance the station’s narrators, he has experimented with low-cost or free AI voice resources. Most recently, Slentz has used the free AI voice generator offered by QuillBot, which advertises speech that sounds “natural, expressive and human-like.” Below are six different MP3s of WDOG underwriting announcements. Three are recorded by humans. The other three are from AI. Listen to them first, and then we’ll reveal their sources. Human or AI? Bear Carpet One Floor & Home in Sugarcreek, Ohio Berner Trucking in Dover, Ohio Better Banner Printing in New Philadelphia, Ohio Dover Flea Market in Dover, Ohio Dundee Marketplace in Dover, Ohio Michael’s Restaurant in New Philadelphia, Ohio Radio World’s performance Before we reveal the answers — as Professor Slentz, also an adjunct instructor at John Carroll University, informed me — yours truly would have failed this test if it were being graded on an academic scale. I had guessed that Berner Trucking, Better Banner and Dover Flea Market were AI. Just two of my six guesses were correct! Answers revealed Human: 3, 4 and 6 AI: 1, 2 and 5 The… [TheTopNews] Read More.
11 hours ago
A strange admission from one Seattle star. [TheTopNews] Read More.
11 hours ago
The maker of Photoshop agreed to pay $75 million to the government, which had accused it of hiding details of expensive fees. [TheTopNews] Read More.
11 hours ago
The NFL is discussing getting rid of its 2029-30 opt-out clause in exchange for an increase on TV rights that could push CBS to pay more than $3 billion a year. [TheTopNews] Read More.
12 hours ago
Ahead of the winter storm, the City of Onalaska is declaring a Snow Emergency beginning early Sunday morning. It starts at 1 am on Sunday, March 15 and lasts until Tuesday, March 17 at 8 am. This allows the city to clear all its streets efficiently as the snow piles up. The declaration said that during the snow emergency, alternate side parking rules will be enforced. It said: Between 1:00 am and 8:00 am each morning of the snow emergency, vehicles can only park on: -Even-numbered sides of the street on days with an even calendar date; and -Odd-numbered sides of the street on days with an odd calendar date. They use the example of Sunday, March 15th, between 1-8 am, vehicles must be parked on the odd-numbered side of the street. Failing to do so can result in either a ticket or a tow, or both. The ticket for violating alternate side parking in a snow emergency in Onalaska is $50. The post Onalaska declares snow emergency appeared first on WIZM 92.3FM 106.7FM 1410AM. [TheTopNews] Read More.
12 hours ago
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