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- Pete Hegseth Drops New Video Promising ‘Testosterone Replacement Therapy’ Fo...
Screenshot Defense Secretary Pete Hegseth wants the troops to be a bit more Rambo-like. Hegseth announced on Wednesday the military is starting a new program where troops 30 and older will have their testosterone levels checked annually — and troops that have Low-T will have the option to get free testosterone replacement therapy. “This initiative, it’s not about artificial enhancement, it’s about restoring and optimizing your natural capability, protecting your longevity, and ensuring you have the biological foundation required to sustain the fight,” Hegseth said in a video posted on X. “We owe our warriors the absolute best medical care in the world, and this program delivers on that obligation.” Hegseth stressed the decision is “entirely” up to service members, if a doc ends up recommending TRT. He also said troops under the age of 30 can request to take the annual test if they’d like as well. The High-T Department of War. pic.twitter.com/hlAUq3j2cD — Secretary of War Pete Hegseth (@SecWar) July 15, 2026 The Mayo Clinic said testosterone levels in men start to drop in their 30s and 40s at about a rate of 2% each year. “If testosterone drops below a certain level, it can cause symptoms. Fatigue and low sexual interest are common… muscle wasting and a decrease in muscle strength can be a result of low testosterone, too,” the clinic said in one report about testosterone replacement therapy in 2016. Low-T can hurt women as well by contributing to a “decreased sex drive, depression, and weakness,” according to the Cleveland Clinic. Hegseth did not differentiate between male and female soldiers in his video, so it appears the offer applies to all troops. “As we know, the modern battlefield is brutal and unrelenting. It requires and demands maximum psychological and mental readiness,” Hegseth added. “And by addressing these health markers early, we’re keeping you on the leading edge of lethality and giving you the same level of support that you give this nation — the absolute best.” Watch above.The post Pete Hegseth Drops New Video Promising ‘Testosterone Replacement Therapy’ For US Soldiers first appeared on Mediaite. [TheTopNews] Read More.20 hours ago - AM/FM Radio in Cars: A Multi-Billion Dollar Gamble for Automakers
The car dashboard continues to be a battlefield upon which radio fights to survive. Enter research authority Nielsen with a consumer study sponsored by iHeartMedia. The goal is to measure demand for traditional car radio and AM/FM listening on the dashboard. Click for details and infographic. Enter research authority Nielsen with a consumer study sponsored by iHeartMedia. Continue Reading → [TheTopNews] Read More.22 hours ago - Beasley Promotes Roldan to Head of Tech and Infrastructure
Jose Alberto Roldan Beasley Media Group has promoted Jose Alberto Roldan from his current role as vice president of IT to the newly created position of head of technology and infrastructure. He will oversee its technology strategy, information technology operations, infrastructure, cybersecurity and enterprise systems, the company said. The company has 49 radio stations in nine U.S. markets. “He will continue leading initiatives that strengthen Beasley Media Group’s technology foundation while supporting the company’s ongoing business objectives and digital transformation efforts.” Roldan joined Beasley in 2019. In the announcement the company said he has “played an instrumental role in modernizing the company’s technology environment, enhancing cybersecurity, improving operational efficiency and advancing strategic technology initiatives across the organization.” He is based in Tampa, Fla. The post Beasley Promotes Roldan to Head of Tech and Infrastructure appeared first on Radio World. [TheTopNews] Read More.23 hours ago - TM Studios Debuts New KHMX Houston Jingle Package
TM Studios has created a new custom jingle package for Audacy Hot AC Mix 96.5 (KHMX) Houston, giving the station an updated sonic identity designed to complement today's Hot AC and Top 40 formats. Dubbed Mix Hot AC 2, the package features high-energy, upbeat jingles with contemporary vocals and [TheTopNews] Read More.23 hours ago - Brian ”Crash” Edwards Joins JVC’s The BoneJVC Broadcasting has named veteran radio personality Brian "Crash" Edwards as the new afternoon host on Classic Rock WBON-FM (92.1 andamp; 97.7 The Bone), serving listeners across Fort Walton Beach, Panama City and the Florida Gulf Coast. Edwards brings decades of rock radio experience to the station, having [TheTopNews] Read More.23 hours ago
- Cumulus Becomes First Broadcast Partner of Xperi’s Autostage
Cumulus Media has signed on as the first commercial licensee and launch partner for AutoStage Broadcaster Portal Premium, Xperi’s radio audience analytics platform. It is a notable expansion of the role that DTS AutoStage plays in the industry, with Xperi actively pushing for its platform to play a more central role in how radio companies estimate their actual impact on audiences. Xperi and Cumulus announced the agreement Wednesday. The AutoStage Radio Audience measurement service is designed to track in-car radio consumption by providing near-real-time, aggregated data on listener behavior. Cumulus plans to deploy the premium portal across all its local markets to increase visibility into passenger listening habits and update its audience metrics, according to a release. It operates approximately 393 stations in 84 markets. The Xperi Broadcaster Portal Premium platform offers next-day sample data, observed audience behavior and market-level consumption trends. According to the companies, these metrics will allow for more precise advertisement campaign planning and better alignment with in-car listening trends. “This agreement with Cumulus marks a major step toward deterministic measurement in broadcast radio,” said Joe D’Angelo, senior VP of commercial strategy and partnerships at Xperi, in the release. Bob Walker, president of operations at Cumulus Media, called the partnership a milestone in bringing new audience insights to the industry. He specifically highlighted the platform’s heat maps, which display where listening is concentrated relative to advertiser locations. The DTS AutoStage connected car platform is integrated into approximately 16 million vehicles. Key analytics provided by the portal include share-of-listening, audience flow, geographic patterns, market-level reach and station rankings by daypart. [Do you receive the Radio World SmartBrief newsletter each weekday morning? We invite you to sign up here.] The post Cumulus Becomes First Broadcast Partner of Xperi’s Autostage appeared first on Radio World. [TheTopNews] Read More.23 hours ago
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